The Right Bag for an Economical and Effective Promotional CampaignRusty June 26, 2021 Article
The Right Bag for an Economical and Effective Promotional Campaign
You are a business owner who is looking for a way to really promote your products. But your available budget are small that you cannot afford expensive advertising methods. Plastic bag is the right choice for you. Plastic bag is a great way to get your message into your customers’ hands and heads. It is not always essential for you to be a big business owner, small retailers can provide customer with a bag as a giveaway to carry their purchases. Plastic carrier bag with large imprint area in both side to locate your brand name, logo and marketing message is perfect item to catch the notice of customers. Because promotional bags are designed very eye-catching, people often do not throw these bags away after bringing their purchases to home but they use them some more times to carry their stuff everywhere and in many other activities. From that fact, plastic bags are almost like advertising billboards that move around from place to place. So now you surely want to start your promotional bag campaign, are you? But the question is that what kind of plastic bag is the most suitable for your business. Here are some choices for you.
1. LDPE (low density polyethylene) plastic bag.
LDPE is commonly recycled and has the number “4” inside the three arrows arranged in a triangular shape as its recycling symbol. LDPE has more branching than HDPE, its tensile strength is lower, and its resilience is higher. Also, since its molecules are less tightly packed and less crystalline because of the side branches, its density is lower. Bags made of LDPE are often soft, silky and vanishing. Therefore, they can use as high quality promotional carrier bags of luxury goods like clothes, gifts, hand-watches. Therefore, if your products are premium and branded, this type of bag is a good selection for you.
2. HDPE ( high density polyethylene) plastic bag.
HDPE is commonly recycled, and has the number “2” inside the three arrows arranged in a triangular shape as its recycling symbol. Although the density of HDPE is only marginally higher than that of LDPE, HDPE has little branching, giving it stronger intermolecular forces and tensile strength than LDPE. Bag made of HDPE is the best choice for business owners who care seriously about the cost. You can use this kind of bag with color print and beautiful handle as economical promotional carrier bag, because it is cheaper than PP woven bag. Moreover, HDPE plastic bag is flexible for diverse kinds of goods because it can be produced in thinner thickness.
3. PP woven or non woven plastic bag.
Polypropylene is normally tough and flexible, especially when co-polymerized with ethylene. Polypropylene has good resistance to fatigue. Bags made of PP is thick, strong and at high melting point, compared with many other plastics. Besides, it is easy to color, which gives companies a large number of color choices. This material is also very friendly to environment because less energy is used to produce these bags than while manufacturing other tote bags. Moreover, PP woven or non woven bags are reusable. With this kind of bag, customers can wipe it clean with soap and water, let it hang out to dry in the air. Then, they can use it for other purposes.
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